Retail

Harvey Nichols Beauty

Knightsbridge, London

The brief

Personal service and knowledgeable advise is essential in the Beauty world and the Knightsbridge flagship new Ground Floor presented a great opportunity for Harvey Nichols to establish a key differentiating factor in the approach to the offer in terms of innovation and style. The Beauty and Fragrance Hall, together with the Beauty Lounge and its Concierge, needed to be an alternative to tradition and the place to find the latest in beauty products and treatments.

Our approach

Our design concept was to create a dynamic beauty ‘playground’ presenting top brands at their best within a strong overarching Harvey Nichols design where digital moving imagery plays a strong role.
This is complemented by a quintessential day-spa as a key attraction of the department.

Intimate treatment rooms, from manicure and pedicure to blow-dry - it is a place to be spoilt as well as an event and launch pad for the latest in beauty, bringing innovative brands and constant activity. The scheme is cutting edge and contemporary but with a twist and a sense of humour, playing with the idea of classic glamour.

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Retail work

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